![]() INFINITY, the centerpiece concept, epitomizes a symphony of possibilities and amalgamations. This array communicates through a language that is simplistic yet universally resonant. The Benetton Fall Winter 2023 collection embraces a rich palette, manifested not only in colors but also in the intricate patterns and inlays that form its design repertoire – from playful polka dots to pixelated rabbit motifs, culminating in stylized floral patterns. ©BENETTON, Photography by Giampaolo Sgura ©BENETTON, Photography by Giampaolo Sgura This rich heritage is rekindled in the present, unfolding a kaleidoscope of opportunities as vast as the myriad hues residing between black and white. The pieces are rejuvenated and brought to the forefront by potent personalities who stand united, conveying a message of unity and distinctive human essence. This ethos is deeply ingrained in the brand’s DNA, showcased vividly through its iconic offerings like the cotton polo shirts, knitwear twin-sets, and color block stripes. The hallmark of Benetton’s style is its vibrant use of color, which coupled with an appreciation for diversity, emerges as a potent medium to voice and champion equality. These identities emerge from personal choices, values, and aesthetic preferences, mirrored visibly in the daily attire and accessories people choose, potentially morphing into symbols representing the society at large. In the campaign, clothing transcends its conventional role, morphing into instruments of exploration and construction of unique, yet interconnected identities. ![]()
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